Based in North London, the company was founded in 2008 by David Nutting to take software that he had developed initially to satisfy specific requirements in individual situations and make it generally available to anyone with similar needs.
David Nutting has over 30 years experience of working with computers, including work for organisations in financial services and education. Much of this involved working directly with users throughout the design, development, testing, maintenance and support of software. This was not, as is often the case, confined to just one or two of these roles or to a short period in a product's lifecycle. That breadth of exposure and proximity to users makes David one of his own harshest critics and results in better software for users.